Any business knows that they are going to have to engage in various forms of advertising in order to attract customers to their location. This applies to their actual store front as well as their booth at trade shows and festivals. There are a variety of signage options to call attention to a physical location. The key, as in all advertising, is to be eye catching and attractive. You want to draw in passersby, not scare them off.
One way to accomplish this is to employ banner stands . Combined with the appropriate banners, these displays can be used to good effect at outdoor trade shows and festivals. They can literally point the way to your company’s booth or exhibition area. They are usually lightweight and easy to set up, but also durable enough to withstand wind, rain, and other elements.
Existing businesses may also use banner stands as a way to call attention to their store, lot, or office. These are usually best for special sales events or to indicate a Grand Opening . Car lots and other outdoor businesses can use banner stands to direct customers to specific sections of merchandise. They can also be used in outdoor food courts or fairs to call attention to a specific vendor or stand.